Impact Analysis of Covid-19
The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.
Fortified functional beverages benefited the most during the crisis of the COVID-19 pandemic due to its affordability, providing nutrition to middle/lower-income consumers. Concentrates is the most notable category that saw increases due to its longer shelf-life, competitive price point, a migration from RTD flavoured beverages to homemade preparations, as well as the growth of brands such as Sabifruit from Qualamex SA de CV, with a health positioning. New SKUs also incorporated aloe vera, which...
Euromonitor International's Fortified/Functional Beverages in Mexico report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: FF Hot Drinks, FF Soft Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fortified/Functional Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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