While many areas in home care have seen an increase in growth linked to the outbreak of COVID-19, demand for polishes declined in 2020, recording a value decline of 2%, compared to marginal growth in 2019. All areas within polish witnessed a decline, while the most significant falls coming from floor polish and shoe polish.
Euromonitor International's Polishes in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Polishes in Denmark
Euromonitor International
February 2021
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Value sales decline, as sales of shoe polish decrease with consumers working from home
Modern interior design trends hamper the growth of furniture polish
Sterling Polish Co extends its lead during the outbreak of COVID-19
RECOVERY AND OPPORTUNITIES
Working from home impacts sales of shoe polish, as all areas record a volume decline
Competition from multi-functional home care products stifles growth
The sustainability movement could benefit polishes in the long-term
CATEGORY DATA
Table 1 Sales of Polishes by Category: Value 2015-2020
Table 2 Sales of Polishes by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Polishes: % Value 2016-2020
Table 4 LBN Brand Shares of Polishes: % Value 2017-2020
Table 5 Forecast Sales of Polishes by Category: Value 2020-2025
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on home care
COVID-19 country impact
Company response
Retailing shift
What next for home care?
MARKET INDICATORS
Table 7 Households 2015-2020
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2015-2020
Table 9 Sales of Home Care by Category: % Value Growth 2015-2020
Table 10 NBO Company Shares of Home Care: % Value 2016-2020
Table 11 LBN Brand Shares of Home Care: % Value 2017-2020
Table 12 Penetration of Private Label in Home Care by Category: % Value 2015-2020
Table 13 Distribution of Home Care by Format: % Value 2015-2020
Table 14 Distribution of Home Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Home Care by Category: Value 2020-2025
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources