Impact Analysis of Covid-19
The complete version of the Report will include the impact of the COVID-19, and anticipated change on the future outlook of the industry, by taking into the account the political, economic, social, and technological parameters.
COVID-19 had a positive impact on sales of fortified/functional beverages in 2020 as consumers reached for these beverages during lockdown and home seclusion. All categories within fortified/functional beverages experienced a strong uplift in 2020 over the previous year with FF plant-based and malt-based hot drinks recording the strongest growth. Consumers sought to boost their immune systems through the consumption of fortified/functional products, which also promoted sales of FF soft drinks, F...
Euromonitor International's Fortified/Functional Beverages in Vietnam report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: FF Hot Drinks, FF Soft Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fortified/Functional Beverages market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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