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Watches in Switzerland

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Report Code : 427000
Industry : Consumer Goods and Retail
Published On : Sep 2020
Pages : 23
Publisher : Euromonitor International
Format:

Pre-COVID-19, the performance of watches had continued to be influenced by several trends. Increasing digitalisation in society has led to the ongoing reliance of digital devices such as smartphones amongst a higher number of consumers for timekeeping purposes, while the popularity of smartwatches continued to attract tech-savvy Swiss consumers who enjoy purchasing the latest innovations, with the latter particularly impacting the performances of quartz analogue and quartz digital watches. The d...

Euromonitor International's Watchesin Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2015-2019), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Watches by Price Band, Watches by type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Watches market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Watches in Switzerland 
Euromonitor International 
September 2020

List OF CONTENTS AND TABLES 
 
KEY DATA FINDINGS 
2020 IMPACT 
Lockdown measures further reduce discretionary spending amongst local consumers with latter ever reliant on digital devices for timekeeping purposes 
Leading player The Swatch Group feels increasing pressure from Rolex in 2019 due to demand for latter from affluent international tourists 
Dominant specialist retailers lose ground in Q2 due to lockdown closures, resulting in e-commerce gaining value share 
RECOVERY AND OPPORTUNITIES 
Recovery for watches set from 2021 with likely return of international tourism driving demand for high mechanical 
Quartz analogue and digital will continue to compete with increasing digitalisation 
Swiss brands join niche of solar powered watches 
CATEGORY DATA 
Table 1 Sales of Watches by Category: Volume 2015-2020 
Table 2 Sales of Watches by Category: Value 2015-2020 
Table 3 Sales of Watches by Category: % Volume Growth 2015-2020 
Table 4 Sales of Watches by Category: % Value Growth 2015-2020 
Table 5 Sales of Watches by Price Band: Volume 2015-2020 
Table 6 Sales of Watches by Price Band: Value 2015-2020 
Table 7 Sales of Watches by Price Band: % Volume Growth 2015-2020 
Table 8 Sales of Watches by Price Band: % Value Growth 2015-2020 
Table 9 NBO Company Shares of Watches: % Value 2015-2019 
Table 10 	LBN Brand Shares of Watches: % Value 2016-2019 
Table 11 	Distribution of Watches by Format: % Value 2015-2020 
Table 12 	Forecast Sales of Watches by Category: Volume 2020-2025 
Table 13 	Forecast Sales of Watches by Category: Value 2020-2025 
Table 14 	Forecast Sales of Watches by Category: % Volume Growth 2020-2025 
Table 15 	Forecast Sales of Watches by Category: % Value Growth 2020-2025 
Table 16 	Forecast Sales of Watches by Price Band: Volume 2020-2025 
Table 17 	Forecast Sales of Watches by Price Band: Value 2020-2025 
Table 18 	Forecast Sales of Watches by Price Band: % Volume Growth 2020-2025 
Table 19 	Forecast Sales of Watches by Price Band: % Value Growth 2020-2025 
EXECUTIVE SUMMARY 
COVID-19 impact on personal accessories 
COVID-19 country impact 
Swiss watchmakers continue to hold leading positions in 2019 
Retailing shift 
What next for personal accessories? 
MARKET DATA 
Table 20 Sales of Personal Accessories by Category: Volume 2015-2020 
Table 21 Sales of Personal Accessories by Category: Value 2015-2020 
Table 22 Sales of Personal Accessories by Category: % Volume Growth 2015-2020 
Table 23 Sales of Personal Accessories by Category: % Value Growth 2015-2020 
Table 24 NBO Company Shares of Personal Accessories: % Value 2015-2019 
Table 25 LBN Brand Shares of Personal Accessories: % Value 2016-2019 
Table 26 Distribution of Personal Accessories by Format: % Value 2015-2020 
Table 27 Forecast Sales of Personal Accessories by Category: Volume 2020-2025 
Table 28 Forecast Sales of Personal Accessories by Category: Value 2020-2025 
Table 29 	Forecast Sales of Personal Accessories by Category: % Volume Growth 2020-2025 
Table 30 	Forecast Sales of Personal Accessories by Category: % Value Growth 2020-2025 
DISCLAIMER 
GLOBAL MACROECONOMIC ENVIRONMENT 
GLOBAL INDUSTRY ENVIRONMENT 
DEFINITIONS 
SOURCES 
Summary 1 Research Sources

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