The government's efforts to curb Coronavirus (COVID-19) community transmissions included the closure of stand-alone foodservice outlets and remote working and studying in 2020. At the same time, consumers were required to stay at home and avoid unnecessary contact with others. These factors saw a spike in retail volume and current value sales of packaged food as consumers stockpiled products for prolonged home consumption. Furthermore, the pandemic emphasised the importance of consuming nutrient...
Euromonitor International's Fortified/Functional Packaged Food in Singapore report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.
Product coverage: FF Baby Food, FF Bread, FF Breakfast Cereals, FF Confectionery, FF Dairy, FF Pasta, FF Sweet Biscuits, Snack Bars and Fruit Snacks, FF Vegetable and Seed Oil.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fortified/Functional Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Fortified/Functional Packaged Food in Singapore
Euromonitor International
January 2021
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Coronavirus (COVID-19) spikes the demand for FF packaged food as consumers seek nutrient-packed products to improve health
FF probiotic yoghurt benefits from immunity perception and transfer of on-trade yoghurt shake trend to the home during the pandemic
Players active in staples or perceived essential categories tend to perform well in 2020 as home seclusion increases retail sales and at-home consumption
RECOVERY AND OPPORTUNITIES
The pace of retail sales growth in FF yoghurt is expected to slow as the fad for yoghurt shakes is volatile and consumers return to foodservice consumption
Retail sales of FF milk formula are set to fall as COVID-19 stockpiling, the breastfeeding trend and a falling birth rate hamper demand
FF bread is expected to lose some volume sales to artisanal bread, although the use of healthier ingredients is set to increase unit prices and drive value growth
CATEGORY DATA
Table 1 Sales of Fortified/Functional Packaged Food by Category: Value 2015-2020
Table 2 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2015-2020
Table 3 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2015-2020
Table 4 Key Functional Ingredients in Fortified/Functional Bread: % Value 2015-2020
Table 5 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2015-2020
Table 6 Key Functional Ingredients in Fortified/Functional Milk: % Value 2015-2020
Table 7 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2015-2020
Table 8 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2015-2020
Table 9 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2016-2020
Table 10 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2017-2020
Table 11 LBN Brand Shares of Fortified/Functional Bread: % Value 2017-2020
Table 12 Distribution of Fortified/Functional Packaged Food by Format: % Value 2015-2020
Table 13 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2020-2025
Table 14 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on health and wellness
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for health and wellness?
MARKET DATA
Table 15 Sales of Health and Wellness by Type: Value 2015-2020
Table 16 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 17 Sales of Health and Wellness by Category: Value 2015-2020
Table 18 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 19 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 20 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 21 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 22 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 23 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 24 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 25 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 26 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 27 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 28 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 29 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 30 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
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