Dairy products and alternatives continued to register positive sales growth in 2022, with baby food the only category to register negative volume growth, the result of North Macedonia's falling birth rate, which precluded any shortages in milk formula, as seen in other parts of the world during 2022. All other categories continued to register rising demand, with retail sales having generally been unaffected by the COVID-19 pandemic due to the essential nature of many dairy categories and the cen...
Euromonitor International's Dairy Products and Alternatives in North Macedonia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2017-2021, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2026, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Dairy Products and Alternatives market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Dairy Products and Alternatives in North Macedonia
Euromonitor International
September 2022
List Of Contents And Tables
DAIRY PRODUCTS AND ALTERNATIVES IN NORTH MACEDONIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2022: The big picture
Key trends in 2022
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2017-2022
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2018-2022
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2019-2022
Table 5 Penetration of Private Label by Category: % Value 2017-2022
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2017-2022
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2022-2027
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Negative volume growth as adverse demographic trends undermine growth potential
High inflation boosts unit prices and value sales, influencing purchasing habits
Hipp innovates with a new launch in other baby food
PROSPECTS AND OPPORTUNITIES
Negative demographic trends to continue putting pressure on demand for baby food
Volume growth to falter in powder standard milk formula due to the low birth rate
Special baby milk formula slated for best performance as the incidence of allergies rises
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2017-2022
Table 10 Sales of Baby Food by Category: Value 2017-2022
Table 11 Sales of Baby Food by Category: % Volume Growth 2017-2022
Table 12 Sales of Baby Food by Category: % Value Growth 2017-2022
Table 13 NBO Company Shares of Baby Food: % Value 2018-2022
Table 14 LBN Brand Shares of Baby Food: % Value 2019-2022
Table 15 Distribution of Baby Food by Format: % Value 2017-2022
Table 16 Forecast Sales of Baby Food by Category: Volume 2022-2027
Table 17 Forecast Sales of Baby Food by Category: Value 2022-2027
Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2022-2027
Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2022-2027
BUTTER AND SPREADS IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising demand for butter pushes growth in butter and spreads in 2022
Inflation triggers significant unit price increases across butter and spreads
Meggle improves the image of its flagship butter and margarine brands
PROSPECTS AND OPPORTUNITIES
Stagnant sales growth slated for butter and spreads over the forecast period
Butter to outperform margarine and spreads due to healthy image and lower price gap
Health and wellness to come to the fore via the emergence of fortified/functional spreads
CATEGORY DATA
Table 20 Sales of Butter and Spreads by Category: Volume 2017-2022
Table 21 Sales of Butter and Spreads by Category: Value 2017-2022
Table 22 Sales of Butter and Spreads by Category: % Volume Growth 2017-2022
Table 23 Sales of Butter and Spreads by Category: % Value Growth 2017-2022
Table 24 NBO Company Shares of Butter and Spreads: % Value 2018-2022
Table 25 LBN Brand Shares of Butter and Spreads: % Value 2019-2022
Table 26 Distribution of Butter and Spreads by Format: % Value 2017-2022
Table 27 Forecast Sales of Butter and Spreads by Category: Volume 2022-2027
Table 28 Forecast Sales of Butter and Spreads by Category: Value 2022-2027
Table 29 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2022-2027
Table 30 Forecast Sales of Butter and Spreads by Category: % Value Growth 2022-2027
CHEESE IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Premiumisation drives value growth in cheese as demand continues to rise
Unit prices continue to rise in cheese due to high inflation and rising production costs
The largest category of packaged hard cheese is also the most dynamic in 2022
PROSPECTS AND OPPORTUNITIES
Premiumisation to continue driving solid value and volume growth in cheese
Health and wellness, convenience to drive sales growth in packaged hard cheese
More diversity to emerge in cheese as consumer tastes become more sophisticated
CATEGORY DATA
Table 31 Sales of Cheese by Category: Volume 2017-2022
Table 32 Sales of Cheese by Category: Value 2017-2022
Table 33 Sales of Cheese by Category: % Volume Growth 2017-2022
Table 34 Sales of Cheese by Category: % Value Growth 2017-2022
Table 35 Sales of Spreadable Processed Cheese by Type: % Value 2017-2022
Table 36 NBO Company Shares of Cheese: % Value 2018-2022
Table 37 LBN Brand Shares of Cheese: % Value 2019-2022
Table 38 Distribution of Cheese by Format: % Value 2017-2022
Table 39 Forecast Sales of Cheese by Category: Volume 2022-2027
Table 40 Forecast Sales of Cheese by Category: Value 2022-2027
Table 41 Forecast Sales of Cheese by Category: % Volume Growth 2022-2027
Table 42 Forecast Sales of Cheese by Category: % Value Growth 2022-2027
DRINKING MILK PRODUCTS IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive sales growth as demand for drinking milk products continues to rise
High inflation leads to higher unit prices across all categories of drinking milk products
Free from lactose milk to the fore as the health and wellness trend gains momentum
PROSPECTS AND OPPORTUNITIES
Stable growth set to continue in drinking milk products over the forecast period
Dairy only flavoured milk drinks to record particularly dynamic sales growth
Rising demand for free from lactose cow's milk to accelerate over the forecast period
CATEGORY DATA
Table 43 Sales of Drinking Milk Products by Category: Volume 2017-2022
Table 44 Sales of Drinking Milk Products by Category: Value 2017-2022
Table 45 Sales of Drinking Milk Products by Category: % Volume Growth 2017-2022
Table 46 Sales of Drinking Milk Products by Category: % Value Growth 2017-2022
Table 47 NBO Company Shares of Drinking Milk Products: % Value 2018-2022
Table 48 LBN Brand Shares of Drinking Milk Products: % Value 2019-2022
Table 49 Distribution of Drinking Milk Products by Format: % Value 2017-2022
Table 50 Forecast Sales of Drinking Milk Products Products by Category: Volume 2022-2027
Table 51 Forecast Sales of Drinking Milk Products Products by Category: Value 2022-2027
Table 52 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2022-2027
Table 53 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2022-2027
YOGHURT AND SOUR MILK PRODUCTS IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive volume growth in yoghurt and sour milk products despite rising unit prices
Demand for free from lactose yoghurt and sour milk products continues to increase
The range of products available in sour milk products continues to expand
PROSPECTS AND OPPORTUNITIES
Solid growth expected in yoghurt and sour milk products over the forecast period
Rising health and wellness trend to boost the category's overall performance
Rising demand for free from lactose products set to accelerate over the forecast period
CATEGORY DATA
Table 54 Sales of Yoghurt and Sour Milk Products by Category: Volume 2017-2022
Table 55 Sales of Yoghurt and Sour Milk Products by Category: Value 2017-2022
Table 56 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2017-2022
Table 57 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2017-2022
Table 58 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2018-2022
Table 59 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2019-2022
Table 60 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2017-2022
Table 61 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2022-2027
Table 62 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2022-2027
Table 63 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2022-2027
Table 64 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2022-2027
OTHER DAIRY IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Further impressive sales growth seen in other dairy in 2022
Chilled snacks continues to make gains thanks to strong demand by youngsters
Health and wellness trend hits chilled dairy desserts, reflected in new product development
PROSPECTS AND OPPORTUNITIES
Solid growth set to continue in other dairy during the forecast period
New product development and innovation to spur dynamism in chilled snacks
Cream and coffee whiteners to fully recover in foodservice volume terms by 2025
CATEGORY DATA
Table 65 Sales of Other Dairy by Category: Volume 2017-2022
Table 66 Sales of Other Dairy by Category: Value 2017-2022
Table 67 Sales of Other Dairy by Category: % Volume Growth 2017-2022
Table 68 Sales of Other Dairy by Category: % Value Growth 2017-2022
Table 69 NBO Company Shares of Other Dairy: % Value 2018-2022
Table 70 LBN Brand Shares of Other Dairy: % Value 2019-2022
Table 71 Distribution of Other Dairy by Format: % Value 2017-2022
Table 72 Forecast Sales of Other Dairy by Category: Volume 2022-2027
Table 73 Forecast Sales of Other Dairy by Category: Value 2022-2027
Table 74 Forecast Sales of Other Dairy by Category: % Volume Growth 2022-2027
Table 75 Forecast Sales of Other Dairy by Category: % Value Growth 2022-2027
PLANT-BASED DAIRY IN NORTH MACEDONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Plant-based dairy to have a more significant presence in dairy products and alternatives
Other plant-based milk is the most dynamic category of plant-based dairy in 2022
Soy drinks maintains buoyant growth as consumers are familiar with these products
PROSPECTS AND OPPORTUNITIES
Other plant-based milk to remain the most dynamic category over the forecast period
Soy drinks slated for more growth; other plant-based dairy categories to remain minimal
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