Electric Lawn Mowers Market Size and Share Analysis - Growth Trends and Forecasts (2025-2032)

Market Size and Trends

The Electric Lawn Mowers market is estimated to be valued at USD 3.2 billion in 2025 and is expected to reach USD 6.9 billion by 2032, growing at a compound annual growth rate (CAGR) of 11.8% from 2025 to 2032. This significant growth is driven by increasing consumer preference for eco-friendly and low-maintenance gardening equipment, along with advancements in battery technology that enhance mower performance and usability.

Market trends indicate a strong shift towards cordless and battery-powered lawn mowers, fueled by rising environmental awareness and stringent regulations on gas-powered equipment emissions. Additionally, the integration of smart technologies, such as automated mowing functions and IoT connectivity, is transforming the landscape, making electric lawn mowers more accessible and efficient for residential and commercial users alike. These trends underscore the market's potential for robust expansion over the coming years.

Segmental Analysis:

By Product Type: Dominance of Cordless Electric Lawn Mowers Driven by Convenience and Technological Advancements

In terms of By Product Type, Cordless Electric Lawn Mowers contribute the highest share of the market owing to their versatility, ease of use, and continuous improvements in battery technology. These mowers offer freedom from power cords, which significantly enhances maneuverability and safety, appealing to both residential customers and professionals alike. The evolution of cordless models features lightweight designs, ergonomic handles, and enhanced cutting efficiency, making them a preferred choice for a broad spectrum of users. The growing focus on sustainability further bolsters their appeal, as cordless electric mowers produce zero emissions during operation, aligning with global environmental concerns and policies promoting green alternatives. The continual innovation in battery life, charging speed, and mower durability has enabled cordless electric models to compete effectively with traditional gasoline-powered mowers, attracting users seeking noise reduction and lower maintenance overhead. Additionally, the expanding availability of various models with different cutting widths and features caters to diverse lawn care needs, driving their widespread adoption. The convenience of cordless electric mowers for small to medium-sized lawns ensures high consumer attraction, fostering strong market demand within this segment.

By Application: Residential Segment Thrives Amid Rising Eco-consciousness and Urbanization

When considering the By Application segmentation, the Residential segment holds the foremost position in the electric lawn mowers market. This is primarily driven by the escalating trend of eco-consciousness among homeowners who seek environmentally friendly and low-noise alternatives for lawn maintenance. Urbanization and expansion of suburban housing estates have increased individual lawn spaces, intensifying demand for efficient and user-friendly lawn care equipment. Residential consumers prioritize safety, ease of operation, and affordability, aspects where electric lawn mowers excel compared to their gas-powered counterparts. Moreover, the growing prevalence of smaller lawn sizes in urban and suburban areas amplifies the suitability of electric models, which often cater to limited-use scenarios and can be hidden or stored easily in domestic spaces. The rising awareness about health benefits attached to reducing pollutant exposure during lawn mowing encourages residential users to shift toward electric variants. Furthermore, accessibility improvements, including online retail and local availability, have simplified the purchase process for consumers. Combined with an increase in DIY gardening culture and outdoor leisure activities, the residential segment remains the dominant driver in the electric lawn mower market.

By Power Source: Lithium-Ion Battery's Growth Propelled by Superior Performance and Durability

Regarding By Power Source, Lithium-Ion Battery technology holds the largest share in the market due to its superior energy density, lightweight properties, and longer lifecycle compared to other battery types. These batteries ensure extended runtime per charge, faster charging capabilities, and higher power output, making electric lawn mowers more efficient and reliable. The reduced weight offered by lithium-ion batteries enhances the portability and ease of handling of the mowers, which resonates well with both casual home users and landscaping professionals. The environmental benefits of lithium-ion batteries, including minimal memory effect and recyclability, appeal to eco-conscious consumers and support regulatory trends encouraging the phase-out of lead-acid and nickel-metal hydride batteries. Additionally, the economic advantages over the lifecycle of the product, such as lower maintenance costs and fewer replacements, make lithium-ion powered mowers a cost-effective solution in the long term. Industry investments in lithium-ion battery advancements continue to improve safety features and energy storage capacity, which further drives the adoption of this segment. These batteries enable manufacturers to design smaller and more powerful mowers, broadening the product portfolio and meeting evolving consumer demands across various subcategories of electric lawn mowers.

Regional Insights:

Dominating Region: North America

In North America, the electric lawn mowers market holds a dominant position driven by strong environmental regulations, high consumer awareness regarding sustainable gardening, and widespread adoption of smart home technologies. The region benefits from a mature market ecosystem that includes well-established retail chains and e-commerce platforms, facilitating easy consumer access to electric lawn mower products. Robust government policies promoting electric and battery-operated gardening equipment, including incentives and emissions regulations, have accelerated the shift from gas-powered lawn mowers. The presence of notable industry players such as Greenworks, EGO Power+, and Toro further consolidates the region's dominance, with these companies investing heavily in R&D to improve battery life, power efficiency, and user experience. North America also benefits from significant trade activity, as imports of advanced electric lawn mowers from Asia complement local manufacturing efforts.

Fastest-Growing Region: Asia Pacific

Meanwhile, the Asia Pacific region exhibits the fastest growth in the electric lawn mowers market, fueled by rapid urbanization, increasing middle-class disposable incomes, and a rising trend towards home gardening and landscaping. Government initiatives aimed at reducing air pollution, especially in urban centers across China, Japan, and South Korea, have encouraged the adoption of cleaner technologies such as electric lawn mowers. Furthermore, the expanding base of small and medium-sized enterprises in the region's power tools industry has helped enhance the product availability and innovation pace. Notable companies like Makita, Hitachi, and Bosch have established a strong manufacturing and distribution presence in Asian countries, ensuring competitive pricing and localized product designs. Trade dynamics are also favorable in Asia Pacific, with regional free trade agreements facilitating the movement of parts and finished goods between countries, thereby streamlining supply chains.

Electric Lawn Mowers Market Outlook for Key Countries

United States

The United States' market is characterized by a widespread usage of electric lawn mowers driven by consumer preference for quieter, environmentally friendly alternatives to gasoline-powered tools. Major players such as Greenworks and EGO Power+ have shaped the market landscape by launching innovative battery technologies and smart lawn mower models that cater to tech-savvy consumers. Government support through incentives and environmental regulation also propels market adoption. Additionally, the country's extensive retail infrastructure and online sales channels ensure broad product accessibility.

Germany

Germany's market benefits from its well-established environmental policies and high standards for product energy efficiency. The country hosts a strong presence of European players like Bosch and Stihl, which have focused on developing robust and durable electric lawn mowers suited for diverse gardening needs. The push towards green energy and sustainability in Germany drives consumers and professional landscapers to invest heavily in electric models. Additionally, Germany's robust manufacturing sector and export capabilities reinforce its pivotal role in the regional market.

China

China continues to lead as a major manufacturing hub while progressively expanding its domestic market consumption of electric lawn mowers. The country's rapid urban sprawl and environmental challenges have prompted stringent regulations aimed at curbing emissions from traditional garden equipment, creating significant demand for electric alternatives. Prominent domestic companies alongside international players like Makita and Bosch have contributed to innovation, production scale, and affordability of electric mowers within the Chinese market. Local government initiatives encourage the use of electric tools, boosting both supply and demand.

Japan

Japan's market is marked by high consumer acceptance of efficient, compact, and technologically advanced electric lawn mowers due to limited residential space and high environmental consciousness. Industry leaders such as Hitachi and Makita have capitalized on the demand for cordless, lightweight, and ergonomic models tailored to small household gardens. The regulatory environment also promotes zero-emission household equipment, further driving adoption. Japan's precision manufacturing expertise and innovation in battery technology continue to influence the global market positively.

United Kingdom

The United Kingdom's market experiences steady growth supported by increased consumer interest in eco-friendly gardening tools and the government's focus on reducing carbon footprints. Key players including Bosch and Flymo hold significant market share, thanks to their strong brand recognition and product diversification spanning entry-level to professional-grade electric mowers. Retail expansion and online platforms complement efforts to enhance product availability. Growing awareness and participation in sustainable landscaping practices also contribute to increasing electric lawn mower adoption in the UK.

Market Report Scope

Market Segmentation

Product Type Insights (Revenue, USD, 2020 - 2032)

• Cordless Electric Lawn Mowers
• Robotic Lawn Mowers
• Solar-Powered Lawn Mowers
• Push Electric Lawn Mowers
• Others

Application Insights (Revenue, USD, 2020 - 2032)

• Residential
• Commercial
• Industrial
• Municipal
• Others

Power Source Insights (Revenue, USD, 2020 - 2032)

• Lithium-Ion Battery
• Nickel-Metal Hydride Battery
• Lead-Acid Battery
• Others

Regional Insights (Revenue, USD, 2020 - 2032)

• North America
• U.S.
• Canada
• Latin America
• Brazil
• Argentina
• Mexico
• Rest of Latin America
• Europe
• Germany
• U.K.
• Spain
• France
• Italy
• Russia
• Rest of Europe
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• ASEAN
• Rest of Asia Pacific
• Middle East
• GCC Countries
• Israel
• Rest of Middle East
• Africa
• South Africa
• North Africa
• Central Africa

Key Players Insights

• Bosch
• Black & Decker
• Husqvarna
• Greenworks
• Stihl
• Snapper
• Ryobi
• Toro
• Makita
• Honda Power Equipment
• Einhell
• Flymo