Due to the outbreak of COVID-19, sales of bleach saw a significant increase in 2020, moving from a decline in 2019 to double-digit value growth of 15%. Consumers concerned about reducing the spread of the virus were stockpiling bleach, through fear that COVID-19 would impact supply issues, or that they would need to isolate in the household, and therefore, they wanted to ensure they had a solid supply. Bleach became a reassurance against the invisible threat of COVID-19, with concerns surroundin...
Euromonitor International's Bleach in Denmark market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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* Get a detailed picture of the Bleach market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Bleach in Denmark
Euromonitor International
February 2021
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Consumers stock up on bleach as concerns for health and sanitation rise
Klorin boosts its share, recording double-digit retail value sales growth
Private label declines as consumers invest in branded goods to fight off COVID-19
RECOVERY AND OPPORTUNITIES
Bleach sales continue as consumers establish new cleaning routines
Value growth is stifled as private label players perform well during the economic recession
Environmental concerns stifle growth for bleach across the forecast period
CATEGORY DATA
Table 1 Sales of Bleach: Value 2015-2020
Table 2 Sales of Bleach: % Value Growth 2015-2020
Table 3 NBO Company Shares of Bleach: % Value 2016-2020
Table 4 LBN Brand Shares of Bleach: % Value 2017-2020
Table 5 Forecast Sales of Bleach: Value 2020-2025
Table 6 Forecast Sales of Bleach: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on home care
COVID-19 country impact
Company response
Retailing shift
What next for home care?
MARKET INDICATORS
Table 7 Households 2015-2020
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2015-2020
Table 9 Sales of Home Care by Category: % Value Growth 2015-2020
Table 10 NBO Company Shares of Home Care: % Value 2016-2020
Table 11 LBN Brand Shares of Home Care: % Value 2017-2020
Table 12 Penetration of Private Label in Home Care by Category: % Value 2015-2020
Table 13 Distribution of Home Care by Format: % Value 2015-2020
Table 14 Distribution of Home Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Home Care by Category: Value 2020-2025
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
The global Food Bleach market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field ev...
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The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this fie...
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The global Bleach Gel market is expected to reach US$ XX Million by 2028, with a CAGR of XX% from 2023 to 2028, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field eva...
The global Bleach market is expected to reach US$ XX Million by 2027, with a CAGR of XX% from 2022 to 2027, based on HNY Research newly published report.
The prime objective of this report is to provide the insights on the post COVID-19 impact which will help market players in this field evaluat...
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