Sunglasses is the eyewear category most affected by the recessive economic context, as these products are less essential. Unlike in the Europe or the US, for example, there is no control over the quality of sunglasses in Argentina. Therefore, many of the products available at low prices would not pass the minimum standards in place in other countries. Thus, they pose a threat to the eye health of unsuspecting Argentinian consumers. Cadioa has long campaigned for control of the sunglasses sold in...
Euromonitor International's Sunglasses in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2014-2018), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sunglasses market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Sunglasses in Argentina
Euromonitor International
July 2019
LIST OF CONTENTS AND TABLES
Headlines
Prospects
Lack of Safety Standards Result in Sales of Unsafe Sunglasses
Wider Availability of Sunglasses in Apparel Retailers Makes Them An Essential Accessory
Fake and Low-quality Sunglasses Lure Cash-strapped Consumers
Competitive Landscape
Ray-ban Remains the Popular Choice
Steady Emergence of Online Sales, But Optical Associations Put Up A Strong Fight
Good Price-quality Ratio Offered by Local Economy Brands Secure Their Foothold
Category Data
Table 1 Sales of Sunglasses: Volume 2014-2019
Table 2 Sales of Sunglasses: Value 2014-2019
Table 3 Sales of Sunglasses: % Volume Growth 2014-2019
Table 4 Sales of Sunglasses: % Value Growth 2014-2019
Table 5 NBO Company Shares of Sunglasses: % Value 2014-2018
Table 6 LBN Brand Shares of Sunglasses: % Value 2015-2018
Table 7 Distribution of Sunglasses by Format: % Value 2014-2019
Table 8 Forecast Sales of Sunglasses: Volume 2019-2024
Table 9 Forecast Sales of Sunglasses: Value 2019-2024
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2019-2024
Table 11 Forecast Sales of Sunglasses: % Value Growth 2019-2024
Executive Summary
Economic Uncertainty Results in Declining Sales of Non-essential Eyewear
Users Extending the Life of Frequent Replacement Lenses To Offset the Cost
the Lure of Illegal Products Is Strong Amid the Difficult Financial Climate
Steady Gains for Internet Retailing, But Physical Stores Remain Essential for Tests and Advice
the Government Is Set To Play A Key Role in Limiting Imports and Encouraging Professional Consultations Amid A Growing Number of Eye Issues Among Younger Argentineans
Market Data
Table 12 Sales of Eyewear by Category: Volume 2014-2019
Table 13 Sales of Eyewear by Category: Value 2014-2019
Table 14 Sales of Eyewear by Category: % Volume Growth 2014-2019
Table 15 Sales of Eyewear by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Eyewear: % Value 2014-2018
Table 17 LBN Brand Shares of Eyewear: % Value 2015-2018
Table 18 Distribution of Eyewear by Format: % Value 2014-2019
Table 19 Forecast Sales of Eyewear by Category: Volume 2019-2024
Table 20 Forecast Sales of Eyewear by Category: Value 2019-2024
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources
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